Wrapper's Delight - Don't wrap your Christmas... →
Absolut Twist Bus Shelters
So simple yet so effective… these tactile installations have brought a twist to Chicago Bus Shelters. This bus shelter campaign was developed by TBWA\Chiat\Day in New York to promote Absolut Lemon Drop, Absolut Twist and Absolut Bloody. A novel way to invoke interest and generate buzz.
Brand Recall →
Evaluating the power of brands through recall of their logos returns interesting results.
A Billboard that Advertises Nothing but Clean Air →
How do you use billboard advertising to make a statement to promote clean air? Like this…